What is In-Footer Monetization?

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In-Footer Monetization is a mode of online monetization which displays ads at the base of the web browser. These ads could be in the form of banner, rich media innovation, video, or lead generation forms. On clicking text and banner ads, the visitor gets directed to the advertiser’s landing page. On the other hand; rich media innovations, video ads and lead generation forms allow for interaction on the website they appear on.